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MACKIE'S NEW SR SERIES LOUDSPEAKERS OFFER EXCEPTIONAL PERFORMANCE AND PLENTY OF MUSIC IN AN AFFORDABLE PACKAGE

January 20, 2005 - Anaheim, CA, NAMM - Following the phenomenal success of their SRM450 and SR1530 Active PA speakers, Mackie announced today a redesigned SR Series range. The new SR Series, two- and three-way loudspeakers, offer large-format sound, robust Baltic birch cabinets, and integrated no-hassle active electronics, while retaining all the simplicity of the popular SRM 450.

Like the high-output, high-definition Mackie SA Series loudspeakers also being introduced at NAMM, the SR Series loudspeakers feature completely integrated active electronics that eliminate the need for external amplifiers, crossovers or processors. The SR Series’ internal circuitry provides precise electronic crossovers, level protection and phase alignment.

"With the new SR Series loudspeakers, our goal was to provide those looking to step up from portable active PA speakers with the higher output and authority of larger wooden cabinets, while allowing them to benefit from the easy set-up and operation associated with integrated, active electronics," stated SR Series Product Manager John Boudreau. "The new SR range accomplishes this, while maintaining a price well within reach of most musicians."

There are three new models in the SR Series line including the 15-inch two-way SR1521z ($999 MSRP), the dual 15-inch two-way SR1522z ($1499 MSRP) and the 15-inch three-way SR1530z ($1299 MSRP). All three models feature robust cabinets constructed from 18mm Baltic birch plywood and pressure-injected structural resin that work together to give the SR Series enough "knock" to win over any audience.

About the SR1521z & SR1522z 2-Way Loudspeakers
The SR1521z is a two-way loudspeaker that features a horn-loaded, 1.75-inch titanium compression driver with optimized symmetric phase plug, and a 15-inch low-frequency woofer with high temperature voice coil. Onboard amplifiers provide 300W RMS to the low-frequency driver, and 100W RMS to the high frequency-driver. The SR1521z delivers a peak SPL of 130dB @ 1kHz/1 meter, and a frequency response of 40Hz to 20kHz.

Like the SR1521z, the SR1522z is a two-way loudspeaker that also features a horn-loaded, 1.75-inch titanium compression driver with optimized symmetric phase plug. The SR1522z features a pair of 15-inch low-frequency woofers with high temperature voice coils that provide an addition 3dB of output over the SR1521z for a total of 133dB @ 1kHz/1 meter. The onboard amplifiers provide 400W RMS to the low-frequency drivers, and 100W RMS to the high frequency-driver. The SR1522z delivers a frequency response of 43Hz to 20kHz.

About the SR1530z 3-Way Loudspeaker
The largest model in the SR Series range is an updated version of Mackie’s popular SR1530. The new SR1530z is a 15-inch three-way cabinet that features a 1.75-inch titanium compression driver with optimized symmetric phase plug, a 6-inch high-output mid-range transducer, and a 15-inch low-frequency woofer with high temperature voice coil. Onboard amplification provides 300W RMS to the low frequency, 100W RMS to the mid-frequency driver, and 100W RMS to the high-frequency driver. The SR1530z delivers a peak SPL of 126dB @ 1kHz/1 meter and a frequency response of 38Hz to 20kHz.

Additionally, the SR1530z benefits from an optimized wide-dispersion WaveFront TM horn design—a sophisticated on-piece horn that blends the output of the mid- and high-frequency drivers. And unlike typical mid/high horn designs with a WaveFront horn, the high-frequency section fires slightly downward into the six-inch mid-range dispersion pattern—creating a focused, single wave front with excellent phase and power response characteristics. The resulting 90º x 40º dispersion pattern provides open, natural sound for the entire audience, even at very high output levels.

The new SR Series loudspeakers will begin shipping to Mackie dealers in Q2, 2005. All four SR Series models, along with Mackie’s new SA Series as well as S200 and C Series passive sound reinforcement loudspeakers (see separate press releases), are currently on display at the NAMM show in Anaheim California, booth #6690.

About Mackie
Mackie, a LOUD Technologies Inc. brand, is known worldwide as a leading developer and marketer of high-quality, affordable professional audio systems. Mackie products can be found in professional and project recording studios, video and broadcast suites, post production facilities, sound reinforcement applications including churches and nightclubs, retail locations and on major musical tours. For more information visit: www.mackie.com.

Mackie is a registered trademark of LOUD Technologies Inc. in the United States and other countries. All other trademarks are the property of their respective owners.

For more information please contact: Mackie · 16220 Wood–Red Road N.E. · Woodinville, WA 98072 · Phone: (425) 487–4333 · Fax: (425) 487–4337 ·Internet:www.loudtechinc.com.

Forward–Looking Statements
This press release contains statements that are forward–looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current expectations, estimates and projections about the Company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward–looking statements due to numerous factors, including those described above and the following: changes in demand for the Company's products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, constraints on supplies of critical components, excess or shortage of production capacity, difficulties encountered in the integration of acquired businesses and other risks discussed from time to time in the Company's Securities and Exchange Commission filings and reports. In addition, such statements could be affected by general industry and market conditions and growth rates, and general domestic and international economic conditions. Such forward–looking statements speak only as of the date on which they are made, and the Company does not undertake any obligation to update any forward–looking statement to reflect events or circumstances after the date of this release.


 

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