Mackie® Once Again Brings Pro Technology to the Masses with New HDA System
Las Vegas, NV, InfoComm - June 9, 2010 - Mackie today announces a groundbreaking new edition to its popular HD Series — the Mackie HDA High-Definition Arrayable Powered Loudspeaker. In partnership with the undisputed line array geniuses at EAW, Mackie has created a compact line array that is professional, powerful and extremely flexible. Each HDA module delivers 1200W of power and up to four HDAs can be used per side, creating a line array that can handle anything from mid-size houses of worship to large clubs in a design that is more cost-effective than ever possible before.
“Mackie is well known for bringing high end pro audio technology into the hands, and budgets, of customers who would otherwise not be able to bridge the monetary gap,” said Ben Olswang, Mackie brand product manager. “Our partnerships allow us to integrate technology that is simply not possible for other companies.”
Each HDA module delivers 1200W of peak system power and houses an EAW designed 12˝ LF driver and dual Beyma® 1.7˝ HF compression drivers, mounted into a multi-cell horn. HDA incorporates Mackie’s high-definition digital processing, which corrects inherent sonic issues that arise with all horn-loaded drivers, resulting in unbelievably accurate sound. Featuring a 100x20 coverage pattern and integrated rigging hardware that allows for up to four HDAs and two Mackie HD1801 Powered Subwoofers per side, a fully-realized HDA rig can easily handle large audiences with the consistent, predictable coverage that only a line array can offer. A three-position voicing switch provides easy set up of larger rigs and up to two modules can be pole-mounted directly above a subwoofer, for the ultimate high-output portable PA system.
“The scalability of the system makes it the perfect choice for a very wide range of customers, including contractors and rental houses,” added Olswang. “HDA delivers proven technology and performance in a more compact system that’s perfect for smaller applications or budget conscious installs.”
The HDA High-Definition Arrayable Powered Loudspeaker will be available worldwide September 2010. The HDA will have a U.S. MSRP of $2099.99. Visit Mackie during the InfoComm Show at Booth #C7390 from June 09-11, 2010 in Las Vegas, NV. Check out an HDA demo in Demo Room #N112 at 10, 12, 2 and 4:00pm during the show.
Mackie, a LOUD Technologies Inc. brand, is known worldwide as a leading developer and marketer of high-quality, affordable professional audio systems. Mackie products can be found in professional and project recording studios, video and broadcast suites, post production facilities and sound reinforcement applications including churches and nightclubs, retail locations and on major musical tours. For more information visit: www.mackie.com.
Mackie is a registered trademark of LOUD Technologies Inc. in the United States, European Union and other countries. All other trademarks are the property of their respective owners.
About LOUD Technologies Inc.
As the corporate parent for world-recognized brands Alvarez®, Ampeg®, Blackheart®, Crate®, EAW®, Mackie® and Martin Audio®, LOUD engineers, markets and distributes a wide range of professional audio and musical instrument products worldwide. Our product lines include sound reinforcement systems, analog and digital mixers, guitar and bass amplifiers, and acoustic and electric guitars. These products can be found in professional and project recording studios, video and broadcast suites, post-production facilities, sound reinforcement applications including houses of worship, stadiums, nightclubs, retail locations, and on major musical concert tours. The Company distributes its products primarily through retail dealers, mail order outlets and installed sound contractors. The Company has its primary operations in the United States with operations in the United Kingdom, Canada and China. For more information, please see our website: www.loudtechinc.com.
For more information please contact: LOUD Technologies Inc. – 16220 Wood-Red Road N.E. – Woodinville, WA 98072 – Phone: (425) 487-4333 – Fax: (425) 487-4337 – Internet: www.loudtechinc.com
This press release contains statements that are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current expectations, estimates and projections about the Company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above and the following: changes in demand for the Company's products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, constraints on supplies of critical components, excess or shortage of production capacity, difficulties encountered in the integration of acquired businesses and other risks discussed from time to time in the Company's Securities and Exchange Commission filings and reports. In addition, such statements could be affected by general industry and market conditions and growth rates, and general domestic and international economic conditions. Such forward-looking statements speak only as of the date on which they are made, and the Company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date of this release.