Privacy policy
Privacy policy
Effective date: 10-01-2024
Updated on: 10-01-2024
This Privacy Policy explains the policies of LOUD Audio, LLC / Mackie on the collection and use of the information we collect when you visit Mackie.com (the “Service”). This Privacy Policy describes your privacy rights and how you are protected under privacy laws.
By using our Service, you are consenting to the collection and use of your information in accordance with this Privacy Policy. Please do not access or use our Service if you do not consent to the collection and use of your information as outlined in this Privacy Policy.
LOUD Audio, LLC / Mackie is authorized to modify this Privacy Policy at any time. This may occur without prior notice.
LOUD Audio, LLC / Mackie will post the revised Privacy Policy at https://mackie.com/en/privacy_policy.html
1.1 Collection and Use of Your Personal Information
1.2 Information We Collect
When using our Service, you will be prompted to provide us with personal information used to contact or identify you.
Mackie.com product registration (https://mackie.com/doLogin) collects the following information:
- Name
- Address
- City
- Country
- State
- Zipcode
- Password
-
Mackie eNews Opt-in
- Product Category Interests
Shop.Mackie.com collects the following information:
- Address Type
- First Name
- Last Name
- Address Line 1 & 2
- City
- State
- Zip / Postal Code
- Phone number
- Payment Information
- Credit Card Number
- Expiration Date
- Security Code
- Optional user account and password
Mailchimp / Mackie eNews collects the following information:
- Opt-In
- E-mail address
- First Name
- Last Name
- Address
- Product Category Interests
Usage Data includes the following:
- Internet Protocol (IP) address of computers accessing the site
- Web page requests
- Referring web pages
- Browser used to access site
- Time and date of access
1.3 How We Collect Information
www.mackie.com collects and receives information from you in the following manner:
- When you fill a registration form or otherwise submit your personal information (Register My Mackie, shop.mackie.com)
- From external, public sources (Mailing list, op)
Your information will be stored for up to 365 days after it is no longer required to provide you services. Your information may be retained for longer periods for reporting or record- keeping in accordance with applicable laws. Information which does not identify you personally may be stored indefinitely
1.4 How We Use Your Information
https://www.mackie.com may use your information for the following purposes:
- Providing and maintaining our Service, collection of registered product information for support and warranty.
- To update you with news, general information, special offers, new services, and events if you opt-in to our mailing list.
- Marketing and promotional initiatives. LOUD Audio, LLC / Mackie will use non-specific information gathered from you in order to improve our marketing efforts.
- Targeted advertising. Your Personal Data, such as what category or model of product you purchased from Mackie, or what pages you visited, may be used to improve advertising efforts that are relevant to your specific interests.
1.5 Third-party Sharing
Any third party we share your information with must disclose the purpose for which they intend to use your information. They must retain your information only for the duration disclosed when requesting or receiving said information. The third-party service provider must not further collect, sell, or use your personal information except as necessary to perform the specified purpose.
Your information may be shared to a third-party for reasons including:
- Analytics information (Google, META). Your information might be shared with online analytics tools in order to track and analyze website traffic.
- Marketing initiatives. Your information will be used for generating and sending newsletters, email marketing efforts, advertisements, and more.
- Improving targeted advertising campaigns. LOUD Audio, LLC / Mackie partners with third party service providers to improve targeted advertising campaigns.
- Cookie Script.Manage all cookie banners in one place.
- Retail Solutions LLC.Retail Solutions provides order processing and order fulfillment services related to the Mackie.com ecommerce experience.
- Affirm. If you choose to finance your purchase on Mackie.com the transaction will occur via the third-party platform. Affirm’s privacy policy can be found here.
If you choose to provide such information during registration or otherwise, you are giving LOUD Audio, LLC / Mackie permission to use, share, and store that information in a manner consistent with this Privacy Policy.
Your information may be disclosed for additional reasons, including:
- Complying with applicable laws, regulations, or court orders.
- Responding to claims that your use of our Service violates third-party rights.
- Enforcing agreements, you make with us, including this Privacy Policy.
1.6 Cookies
Cookies are small text files that are placed on your computer by websites that you visit. Websites use cookies to help users navigate efficiently and perform certain functions. Cookies that are required for the website to operate properly are allowed to be set without your permission. All other cookies need to be approved before they can be set in the browser.
- Strictly necessary cookies. Strictly necessary cookies allow core website functionality such as user login and account management. The website cannot be used properly without strictly necessary cookies.
You can change your consent to cookie usage below.
Strictly necessary
Name | Provider / Domain | Expiration | Description |
---|---|---|---|
_hjFirstSeen |
Hotjar Ltd .mackie.com |
30 minutes | The cookie is set so Hotjar can track the beginning of the user's journey for a total session count. It does not contain any identifiable information. |
CookieScriptConsent |
CookieScript mackie.com |
1 month | This cookie is used by Cookie-Script.com service to remember visitor cookie consent preferences. It is necessary for Cookie-Script.com cookie banner to work properly. |
_hjAbsoluteSessionInProgress |
Hotjar Ltd .mackie.com |
30 minutes | The cookie is set so Hotjar can track the beginning of the user's journey for a total session count. It does not contain any identifiable information. |
PHPSESSID |
PHP.net mackie.com |
Session | Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages. |
Performance
Name | Provider / Domain | Expiration | Description |
---|---|---|---|
_gat_UA-2285918-1 | .mackie.com | 59 seconds | This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It is a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. |
_ga |
Google LLC .mackie.com |
1 year 1 month | This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. |
mackie | .shop.mackie.com | 1 year 1 month | |
_ga_52SP1KYNRD | .mackie.com | 1 year 1 month | This cookie is used by Google Analytics to persist session state. |
_ga_W1DS684G99 | .mackie.com | 1 year 1 month | This cookie is used by Google Analytics to persist session state. |
_netelix | .mackie.com | 1 year 1 month | |
_gid |
Google LLC .mackie.com |
1 day | This cookie is set by Google Analytics. It stores and update a unique value for each page visited and is used to count and track pageviews. |
Targeting
Name | Provider / Domain | Expiration | Description |
---|---|---|---|
_fbp |
Meta Platform Inc. .mackie.com |
3 months | Used by Meta to deliver a series of advertisement products such as real time bidding from third party advertisers |
drift_campaign_refresh | mackie.com | 30 minutes | |
_hjSessionUser_3177537 | .mackie.com | 1 year | |
_hjIncludedInSessionSample_3177537 | .mackie.com | 2 minutes | |
_hjSession_3177537 | .mackie.com | 30 minutes | |
muc_ads |
Twitter .t.co |
1 year 1 month | |
test_cookie |
Google LLC .doubleclick.net |
15 minutes | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor's browser supports cookies. |
_uetsid |
Microsoft Corporation .mackie.com |
1 day | This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. |
MUID |
Microsoft Corporation .bing.com |
1 year | This cookie is widely used my Microsoft as a unique user identifier. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking. |
tracker_device | mackie.com | 1 year 1 month | |
nex_user | .mackie.com | 1 year 1 month | |
personalization_id |
Twitter Inc. .twitter.com |
1 year 1 month | This cookie carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. |
tracker_device | .affirm.com | 1 year 1 month | |
IDE |
Google LLC .doubleclick.net |
1 year | This cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website. |
_gcl_au |
Google LLC .mackie.com |
3 months | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services |
_uetvid |
Microsoft Corporation .mackie.com |
1 year | This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. |
Functionality
Name | Provider / Domain | Expiration | Description |
---|---|---|---|
ftr_blst_1h | .mackie.com | 1 hour 12 minutes | |
forterToken |
Forter .mackie.com |
1 year 1 month | |
net_sess | .mackie.com | 1 year 1 month | |
t_v2_s |
Affirm .affirm.com |
1 year 1 month | |
3060738.3440491 | .affirm.com | 1 year 1 month | |
ftr_ncd | .mackie.com | 1 year 1 month | |
DUMMY_COOKIE | .affirm.com | Session | |
cjConsent | .mackie.com | 1 year 1 month |
Unclassified
Name | Provider / Domain | Expiration | Description |
---|---|---|---|
__wid | .mackie.com | 7 days |
1.8 Security
Your information’s security is important to us. https://www.mackie.com utilizes a range of security measures to prevent the misuse, loss, or alteration of the information you have given us. However, because we cannot guarantee the security of the information you provide us, you must access our service at your own risk.
LOUD Audio, LLC / Mackie is not responsible for the performance of websites operated by third parties or your interactions with them. When you leave this website, we recommend you review the privacy practices of other websites you interact with and determine the adequacy of those practices.
1.9 Unsubscribing, Removing, or Modifying Your Information
LOUD Audio, LLC / Mackie appreciates that you may change your mind about our use of your personal information in the future. LOUD Audio, LLC / Mackie offers several ways you can inform us about your privacy preferences:
All email messages and newsletters will provide a description of how you can ask us to stop sending you messages and newsletters
- E-mail Newsletter: Atany time, you can send us an email at the email address provided below or a letter at the address provided below to modify or delete your information.
- Product Registration: At any time, you can call our customer service number and request that you would like to modify or delete your information (section 3.0)
- Shop.Mackie.Com:To view the Retail Solutions privacy policy or make a request please visit the following links:
- https://www.retailsolutions1.com/privacy
- https://privacyportal.onetrust.com/webform/b2f7e560-8793-48c2-8e87-55da45894146/93e89125-328f-40af-a83c-0728cf2851b9
Some information you have provided during registration may be modified or deleted by you logging in to our website or app and updating your profile.
Please note that if you have unsubscribed from our communications, you may still receive communications already in production until your request is fully processed. If you request that your registration information be deleted or if you unsubscribe from communications, we may maintain information about sales transactions or service inquiries for future service and record keeping purposes.
1.10 Protecting Your Information
LOUD engages the use of numerous technological security measures to preserve the security of your information, including without limitation, encryption technologies and authentication tools. Your personal information is contained behind secure networks and is only accessible to a limited number of persons who have a need to access your personal information for purposes of managing our website and providing you information as you have requested. All orders are placed through a secure server.
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our website or apps, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
Please be aware that no electronic data transmission over the internet can be 100% secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted through the internet. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the website or apps.
2.0 PRIVACY RIGHTS COMPLIANCE:
LOUD Audio, LLC / Mackie makes its best effort to remain compliant with the Data and Privacy Acts of California, Connecticut, Florida, Montana, Oregon, and Texas, as well as residents of the European Union, and all of our global customers. Mackie uses reasonable safeguards to protect your. Our systems are regularly updated to safeguard against unauthorized access and potential vulnerabilities.
2.1 CHILDREN'S PRIVACY:
Our website, apps, and products are not intended for children under 16 years of age. No one under age 16 may provide any personal information to us through any medium. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information through any of our website or apps, including without limitation registering on the website or apps, making any purchases through the website or apps, or providing any information about yourself to us, such as your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us the email address, mail address, or telephone number provided below.
2.2 YOUR CALIFORNIA PRIVACY RIGHTS:
If you are a California resident, the California Consumer Privacy Act (“CCPA”) may require us to disclose the following information with respect to our collection, use and disclosure of Personal Information.
Categories of Personal Information Collected: In the preceding 12 months, we have collected the following categories of personal information: identifiers, characteristics of protected classifications under California or U.S. law, commercial information, internet and electronic network activity, geolocation data, audio and visual information, inferences drawn about your preferences, and other categories of personal information that relate to or are reasonably capable of being associated with you. For examples of the precise information we collect, please see Information We Collect section above.
Business or Commercial Purpose for Collecting and Using Personal Information: We collect personal information for the business purposes described in the How We Use Your Information section above.
Categories of Sources of Personal Information: We collect personal information from you when you provide it to us, as described in more detail in the Information We Collect section above.
Categories of Personal Information Disclosed: In the preceding 12 months, we have not disclosed personal information to third parties except for those described in the Disclosure and Sharing Your Personal Information section above.
Categories of Third Parties With Whom We Share Personal Information: We do not share your personal information with third parties except for those described in the Disclosure and Sharing Your Personal Information section above.
2.3 Sale of Personal Information: We do not sell your personal information.
California residents have the right to request access to their personal information, additional details about our information practices and deletion of their personal information (subject to certain exceptions). California consumers also have the right to opt out of sales of personal information, if applicable. We describe how California consumers can exercise their rights under the CCPA below. Please note that you may designate an authorized agent to exercise these rights on your behalf by providing written materials demonstrating that you have granted the authorized agent power of attorney. Please note that if an authorized agent submits a request on your behalf, we may need to contact you to verify your identity and protect the security of your personal information. We will not discriminate against you if you choose to exercise your rights under the CCPA.
Right to Know: You may request access to the specific pieces of personal information we have collected about you in the last 12 months. You may also request additional details about our information practices, including the categories of personal information we have collected about you, the sources of such collection, the categories of personal information we share for a business or commercial purpose, and the categories of third parties with whom we share your personal information. You may make these requests by contacting us at the email address, mail address, or telephone number provided below. We are required by law to verify your identity prior to granting access to your personal information in order to protect your privacy and security.
Deletion: You may request that we delete the personal information we have collected about you. Please note that we may retain certain information as required or permitted by applicable law. You may make these requests by contacting us at the email address, mail address, or telephone number provided below. We are required by law to verify your identity prior to deleting your personal information in order to protect your privacy and security. If you request to delete your personal information, certain of our products and services may no longer be available to you.
2.4 PRIVACY RIGHTS FOR EUROPEAN UNION RESIDENTS:
If you are a resident of a country in the European Economic Area (“EEA”) or Switzerland, you have the right to access your personal information, and the right to request that we correct, update, or delete your personal information. You can object to the processing of your personal information, ask us to restrict processing of your personal information, and request portability of your personal information. Similarly, if we have collected and processed your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent. If you have any questions or comments about the processing of your personal information, you may contact us at the email address, mail address, or telephone number provided below.
Further, please note that the personal information we obtain from or about you may be transferred, processed, and stored outside of the EEA or Switzerland for the purposes described in this privacy policy, including in the United States of America. We take the privacy of our users seriously and therefore take steps to safeguard your information, including ensuring an adequate level of data protection in accordance with E.U. standards in effect as of the date of this privacy policy.
2.5 OBTAINING A COPY OF OR UPDATING YOUR PERSONAL INFORMATION:
You can contact LOUD at the email address, mail address, or telephone number provided below at any time to obtain the personal information LOUD possesses about you or modify any personal information LOUD retains that is incorrect. Please let us know what information you would like to receive from us or what information is incorrect and we will respond to you. Your request should include your name and proof of your identity.
2.6 CHANGES TO THE PRIVACY POLICY:
It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users’ personal information, we will notify you by email to the primary email address specified in your account if you have made one. The date the privacy policy was last revised is identified at the top of the page. If you have registered an account with us, you are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our website and this privacy policy to check for any changes.
3.0 Contact Us
For any questions, please contact us through the following methods:
Name: LOUD Audio, LLC / Mackie
Address: 19820 North Creek Parkway Suite 201 Bothell WA 98011
Email: [email protected]
Website: https://www.mackie.com
Phone: (800) 898-3211
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